If you don’t tag your posts properly, your posts may never reach any readers. When I first started blogging, I just wrote and hit ‘publish.’ I didn’t tag and I didn’t categorize. By doing this, after 60 posts I received an astounding 1 ‘follower,’ 2 ‘likes’ and maybe 2 comments. I’m not even sure how I was that successful. My understanding was that there must have been some kind of section where your posts end up as long as you publish it. I was an idiot for just assuming.
If you want people to read your posts, you have to tag your posts and you have to tag them properly.
There’s really only 2 ways to have any decent chance of having fellow WordPress members seeing your blog.
1) You commented or ‘liked’ someone’s blog and people clicked your name from there.
2) People searched for blog posts through a ‘tag’ that you tagged your post under.
A mistake I see on other blogs is that people either don’t tag or they use tags that people will probably never search. You have to use tags that WordPress shows on the page that is displayed in the picture above. This is how people are likely going to search for blogs to read.
No one is going to find your posts if you have them under tags like ‘hotdiggitydog’ or even something more conventional like ‘ghosts.’
Another mistake is that people use too many tags and/or categories for a post. If you use a combination of more than 15 tags and categories for a post then it will not be searchable through WordPress under those tags and categories. This rule is in place to limit potential spamming.
10 tags + 5 categories = OK.
10 tags + 10 categories = NOT OK.
6 tags + 2 categories = OK
There’s also a #3 which is people found your blog through a search engine such as Google by entering keywords that your blog also happened to contain. Though you can get people finding your posts this way, most of them will not be WordPress members so you are unlikely to get any ‘followers’ or ‘likes’ this way.
Hope this helps.